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Published Thursday, February 22, 2001 BLOOMBERG NEWS TRAVERSE CITY, Mich. North Country Financial Corp. is exchanging firearms for deposits, giving away rifles and shotguns in lieu of the interest that normally accompanies accounts. Put as little as $869 in a 20-year certificate of deposit, and the Traverse City, Mich.-based bank will hand over a Weatherby Inc. Mark V Synthetic rifle that normally lists for $779. Deposit more, and you have a choice of six Weatherby shotguns or limited-edition rifle with walnut stock and oak-leaf engravings. Bank officials say promotion is in keeping with the heritage and life-style of the region. Analysis of the promotion shows the bank actually profits on the ($900) long-term low-end CD. If, however, the investor deposits just under $15,000 for three years he gets a high-end Weatherby for less than retail price.

Uploaded: 2/23/2001